For a major marketing campaign, I played a key role in supporting the creative process. I adapted the 16x19 graphics to other aspect ratios for various social media platforms, ensuring they were correctly placed within the safe area.
Coming to Max in ‘25
Streaming Exclusively on Max,
Developed campaign graphics to promote upcoming films on Max.com:
Key Highlights
Brand-Driven Design: Customized the Max logo to reflect each show’s unique identity, preserving authenticity while upholding overall brand consistency.
Technical Execution: Produced high-impact motion graphics in Adobe After Effects, leveraging advanced compositing and animation techniques.
Collaborative Workflow: Partnered closely with producers, marketing, and brand teams to align creative vision and meet technical requirements.
Latino Heritage Month
Produced tailored internal cards graphics in strict adherence to the Max Brand Guidelines and campaign style, synchronizing them with the footage and sound.
Great Photo, Lovely Life,
HBO Original Documentary
Applied visual effects to the title treatment graphics, to ensure alignment with the style of the existing graphics. Created additional graphics as required, adhering to the campaign style. Resized graphics for social media in accordance with brand guidelines.
Other Campaigns
Managed all 16x9 graphic assets from external vendor. Created additional graphics as required, adhering to the campaign style.
Resized graphics for social media in accordance with brand guidelines.
Telemarketers,
HBO Original Documentary
David Holmes,
HBO Original Documentary
Pride in our power, 2024
Bumper Ads
Crafted multiple animated ads by seamlessly integrating key art elements while maintaining fidelity to brand guidelines.
2023 Emmy Nomination
Created Instagram posts for Last Week Tonight with John Oliver's 2023 Emmy nomination, following brand guidelines.
HBO Max KA
Rebrand
Successfully rebranded 1000+ digital and printing assets for HBO and Max, by updating the logos in accordance with the new Max style guide. Ensured accuracy and consistency of the logo and brand elements across all assets. New assets created by adjusting the layout to fit different aspect ratios.
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